{"id":7596,"date":"2022-09-14T16:49:48","date_gmt":"2022-09-14T15:49:48","guid":{"rendered":"https:\/\/www.arm.com\/blogs\/blueprint\/?p=7596"},"modified":"2022-09-21T18:41:05","modified_gmt":"2022-09-21T17:41:05","slug":"carbon-intelligent-computing","status":"publish","type":"post","link":"https:\/\/www.arm.com\/blogs\/blueprint\/carbon-intelligent-computing","title":{"rendered":"The new wave of sustainable and efficient computing"},"content":{"rendered":"\n<p>Today, there is no better place to find technological disruption than in the public cloud. The cloud underpins new digital services, supports a hybrid workforce, and enables us to collaborate seamlessly across the globe. But it wasn\u2019t always this way.\u00a0<\/p>\n\n\n\n<p>Just a few years ago, pressure to reduce power consumption in data centers and give developers more flexibility in unleashing the power of the public cloud was considerable. Prevailing CPU architectures couldn\u2019t address those challenges, leaving cloud-solution providers looking for answers.<\/p>\n\n\n\n<p>At Amazon, James Hamilton noticed over time that more functionality was being moved from the motherboard onto the SoC. This was happening in mobile, and he thought it was natural for server architectures to follow. Hamilton also believed that because of the huge volume of chips shipping using Arm, it was inevitable that Arm would end up designing a compelling alternative to legacy CPUs for the server market.<\/p>\n\n\n\n<p>AWS had been building custom servers for a long time. As a result, they were delivering more value to their customers because of that customization. So Hamilton presented a vision to Amazon\u2019s Jeff Bezos and Andy Jassy: If all the innovation in a server is being pulled onto the chip, and if AWS doesn\u2019t build chips, then Amazon\u2019s innovation would be constrained. In other words,&nbsp;<a href=\"https:\/\/youtu.be\/zfjFHa5wY0E?t=732\">AWS needed to start building CPUs<\/a>. That\u2019s what led to them buying Annapurna Labs who today creates the AWS family of Graviton CPUs based on Arm Neoverse.<\/p>\n\n\n\n<p>In a remarkably short period of time, Arm Neoverse ushered in a new wave of cloud computing, delivering performance, scalability, efficiency and sustainability as we enter the age of the carbon-intelligent cloud.<\/p>\n\n\n\n<p>Let\u2019s begin with industry-leading compute foundation that\u2019s&nbsp;led to several new firsts for the industry. Arm and its partners have delivered the:&nbsp;<\/p>\n\n\n\n<ul><li>Fujitsu A64FX: First CPU with over one terabyte per second of total memory bandwidth.<\/li><li>Ampere\u00ae&nbsp;Altra\u00ae&nbsp;Max: First CPU to deliver over 100 cores on a die, with 128 cores.<\/li><li>AWS Graviton3: First CPU to bring DDR5 and PCIe Gen5 to market.<\/li><li>Alibaba Yitian 710: First CPU to break a 500-integer score on the SPEC CPU 2017 benchmark. &nbsp;<\/li><\/ul>\n\n\n\n<p>In addition, in 2022 alone:<\/p>\n\n\n\n<ul><li>Arm is in&nbsp;<a href=\"https:\/\/www.arm.com\/company\/news\/2022\/07\/arm-neoverse-adopted-by-google-cloud\">every major public cloud<\/a>&nbsp;across the globe, from AWS to Microsoft Azure to Google Cloud, Alibaba and Oracle \u2013 the biggest names in technology.&nbsp;<\/li><li>Arm is ubiquitous in the 5G RAN. Dell and Marvell <a href=\"https:\/\/www.marvell.com\/company\/newsroom\/marvell-advances-no-compromise-5g-open-ran-with-partners-at-mwc-2022.html\">announced a partnership<\/a> at MWC. So did Qualcomm <a href=\"https:\/\/www.lightreading.com\/open-ran\/rakuten-qualcomm-team-for-massive-mimo-in-open-ran-\/d\/d-id\/775565\">with both Rakuten and HPE<\/a>. They join Nokia, Lenovo, Samsung and others, with many more exciting developments in the pipeline.&nbsp;<\/li><li>NVIDIA <a href=\"https:\/\/www.arm.com\/blogs\/blueprint\/neoverse-nvidia-grace\">announced the Grace CPU Superchip<\/a> and Grace-Hopper Superchip for AI and HPC.<\/li><li>Forty-eight of the top 50 Amazon EC2 customers <a href=\"https:\/\/aws.amazon.com\/blogs\/aws\/graviton-fast-start-a-new-program-to-help-move-your-workloads-to-aws-graviton\/\">are now running on Arm Neoverse-based AWS Graviton Processors<\/a>.<\/li><\/ul>\n\n\n\n<p>In short,&nbsp;developers across the world now have access to Arm Neoverse.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-expanding-clouds-and-tool-chains-for-developers\">Expanding clouds and tool chains for developers<\/h2>\n\n\n\n<p>Liz Fong Jones, principal developer advocate at <a href=\"https:\/\/www.honeycomb.io\/\">Honeycomb.io<\/a>, puts it plainly:&nbsp;<\/p>\n\n\n\n<p>\u201c<em>One of the key benefits to developers of having access to Arm in the cloud is that it is no longer an excuse to say like, \u2018it doesn&#8217;t work on my cloud,\u2019 or \u2018I can&#8217;t adopt it, because it&#8217;s not going to be available to deploy where I deploy<\/em>.&#8217;\u201d<\/p>\n\n\n\n<p>She notes that the rapid adoption of Neoverse in the cloud is happening because access to the technology has increased and the barrier to entry for developers no longer exists.&nbsp;<\/p>\n\n\n\n<p>\u201c<em>Those are two pre-requisites needed to unlock any of the other benefits like TCO and sustainability<\/em>,\u201d Liz Fong Jones said. \u201c<em>There&#8217;s no reason for developers not to try building on Arm and running their applications on Neoverse in the cloud today, because it&#8217;s a mechanism of ensuring that your applications are going to be able to run cost effectively and performantly in the future<\/em>.\u201d<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe  title=\"Honecomb.io : Arm Neoverse Partner Testimonial\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/9wXmXn2YbEI?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe>\n<\/div><figcaption>Honecomb.io : Arm Neoverse Partner Testimonial<\/figcaption><\/figure>\n\n\n\n<p>Software availability also makes developing on Neoverse a smooth experience, according to Sachin Gupta, vice president and general manager, infrastructure, at Google Cloud.&nbsp;<\/p>\n\n\n\n<p>\u201c<em>We need to continue to enable our joint customers by ensuring that any component in the software stack that they&#8217;re dependent on or any managed services that they&#8217;re dependent on, are readily available for Arm<\/em>,\u201d he said. \u201c<em>Arm has been making tremendous progress on that journey over the last decade<\/em>.\u201d<\/p>\n\n\n\n<p>He notes that the flexibility of developing on Arm is key: \u201c<em>At Google Cloud, we offer a variety of compute options for our customers, ranging from GPUs, GPUs, CPUs and compute offerings that are optimized for specific workloads. Our customers are looking for a variety of things. It could be performance, it can be&nbsp;performance per dollar&nbsp;security, compliance, sovereignty, sustainability. Using Arm-based processors enables us to innovate in several of these vectors<\/em>.\u201d<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe  title=\"Google Cloud : Arm Neoverse Partner Testimonial\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/J9K5mdBUiQA?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe>\n<\/div><figcaption>Google Cloud : Arm Neoverse Partner Testimonial<\/figcaption><\/figure>\n\n\n\n<p>A long history of collaboration with Arm has helped laid the groundwork for new Microsoft cloud offerings, according to Paul Nash, vice president, product, Azure Compute Platform at Microsoft.&nbsp;<\/p>\n\n\n\n<p>\u201c<em>We&#8217;ve used this experience to help develop important industry standards that prepare the Arm architecture for data center-scale computing<\/em>,\u201d he says. \u201c<em>We make these investments because we believe that technology built on common industry standards has always led to the strongest ecosystems to increase innovation. And this is actually much the same way that open architecture enabled the original PC revolution that fueled Microsoft&#8217;s early growth<\/em>.\u201d<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe  title=\"Microsoft Azure : Arm Neoverse Partner Testimonial\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/TVK8hKuXV-Y?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe>\n<\/div><figcaption>Microsoft Azure : Arm Neoverse Partner Testimonial<\/figcaption><\/figure>\n\n\n\n<p>\u201c<em>What I like about our engagement with Arm is I feel we took Neoverse and made it better<\/em>,\u201d said Will Chu, Senior Vice President, Processors Group, Marvell. \u201c<em>We\u2019ve been able to combine Neoverse with our crypto engines and with our packet-processing engines and other accelerators specific for cloud data center end market, the 5G carrier end market, and the enterprise market<\/em>.\u201d<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe  title=\"Marvell : Arm Neoverse Partner Testimonial\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/rDG-OMnQyps?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe>\n<\/div><figcaption>Marvell : Arm Neoverse Partner Testimonial<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-the-future-infrastructure-built-on-arm\">The future infrastructure built on Arm<\/h2>\n\n\n\n<p>Yesterday\u2019s infrastructure was static, hinged to CPU-centric architectures unable to address changing workloads, power consumption and TCO challenges. Today\u2019s infrastructure is custom built.&nbsp;&nbsp;From SSDs to HDDs, DPUs to video accelerators, the last standard product, the server CPU, will not cut it as a general-purpose product moving forward.&nbsp;<\/p>\n\n\n\n<p>The future of infrastructure needs the&nbsp;performant and power-efficient compute foundation built on Arm Neoverse. And it needs specialized processing and workload acceleration delivered by the Arm partner ecosystem.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.arm.com\/company\/news\/2022\/09\/redefining-the-global-computing-infrastructure-with-next-generation-arm-neoverse-platforms\">Announced today<\/a>, Neoverse V2 extends Arm\u2019s leadership in providing powerful, efficient computing for cloud data centers, HPC and AI markets. Multiple partners are in-flight with Neoverse V2 designs, including NVIDIA.&nbsp;<\/p>\n\n\n\n<p>\u201c<em>At NVIDIA we\u2019re pursuing a three-chip strategy, a GPU, a DPU and now with Grace a CPU strategy to build AI factories of the future<\/em>,\u201d said Ian Buck, VP and General Manager, Hyperscale and HPC, NVIDIA. \u201c<em>Grace is an amazing CPU. It\u2019s built on the Arm Neoverse V2 core and provides up to 72 cores to combine with our GPUs to build those AIs<\/em>.\u201d&nbsp;<\/p>\n\n\n\n<p>To hear our partner ecosystem talk about how Arm Neoverse has transformed their businesses,&nbsp;check out the<a>&nbsp;<\/a><a href=\"https:\/\/www.youtube.com\/playlist?list=PLgyFKd2HIZlan7hbgV_nVqu_yZL5S4o8V\">full video playlist on Arm YouTube<\/a>.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<p><\/p>\n\n\n<\/div><\/div><\/div>  <!-- Recent  -->\n  <section id=\"related-posts\" class=\"u-justify-content-center u-margin-left-1 u-margin-right-1 \">\n    <div class=\"c-container\">\n      <div class=\"c-row\">\n        <div class=\"c-row u-justify-content-around\">\n                  <h1 class=\"c-heading-2 u-margin-bottom-2 u-margin-top-3 u-margin-top-0\" >Related Posts<\/h1>\n                <\/div>\n        <!-- folio Cards -->\n        <div id=\"portfolio-cards\" class=\"u-display-grid u-gap-2 lg:u-grid-columns-2 xl:u-grid-columns-3 ab-folio-cards\">\n          <ads-card class=\"ab-card c-folio-card\" link=\"https:\/\/www.arm.com\/blogs\/blueprint\/arm-neoverse-project-cassini\" data-post_id=\"3122\">\n  <ads-card-image slot=\"image\" sr-label=\"Arm Neoverse: A New Infrastructure for a New Era\" data-psrsrc=\"https:\/\/www.arm.com\/blogs\/blueprint\/wp-content\/uploads\/2020\/10\/chrisbergey-640x323.jpg\" src=\"https:\/\/www.arm.com\/blogs\/blueprint\/wp-content\/uploads\/2020\/10\/chrisbergey-640x323.webp\" class=\"u-bg-position-center\" effect=\"ken-burns\"><\/ads-card-image>\n  <ads-card-content slot=\"content\" class=\"ab-folio-icon__wrapper\">\n    <span class=\"ab-folio-icon\">\n      <img loading=\"lazy\" decoding=\"async\"  src=\"https:\/\/www.arm.com\/blogs\/blueprint\/wp-content\/themes\/cylogy-arm\/assets\/images\/ab-folio-article.svg\" style=\"height: 100%; width: 100%;\" alt=\"icon\">\n    <\/span>\n    <div class=\"u-display-grid u-gap-1 u-height-100 ab-folio-content\">\n      <div class=\"u-flex u-flex-row u-flex-wrap u-margin-top-1\/2 ab-folio-tab__wrapper\">\n                <div class=\"c-tag ab-card-tag ab-card-tag-auto u-margin-right-1\/2 u-margin-bottom-1\/2\" level=\"secondary\" size=\"small\" data-bgbymeta=\"#00c1de;\">HPC<\/div>\n                <div class=\"c-tag ab-card-tag ab-card-tag-auto u-margin-right-1\/2 u-margin-bottom-1\/2\" level=\"secondary\" size=\"small\" data-bgbymeta=\"#00c1de;\">Infrastructure<\/div>\n              <\/div>\n      <h2 class=\"c-heading-3 u-margin-top-1\/2 u-margin-bottom-0\">Arm Neoverse: A New Infrastructure for a New Era<\/h2>\n      <div class=\"u-flex u-align-items-center\">\n                <img loading=\"lazy\" decoding=\"async\"  data-psrsrc=\"https:\/\/www.arm.com\/blogs\/blueprint\/wp-content\/uploads\/2019\/12\/bergey.jpg\" src=\"https:\/\/www.arm.com\/blogs\/blueprint\/wp-content\/uploads\/2019\/12\/bergey-100x100.webp\" class=\"ab-folio-avatar\" alt=\"avatar\">\n        <div class=\"u-flex u-flex-column u-margin-1\">\n          <span>8th October 2020<\/span>\n          <span><strong>Chris Bergey, Arm<\/strong><\/span>\n        <\/div>\n      <\/div>\n    <\/div>\n  <\/ads-card-content>\n<\/ads-card>\n<ads-card class=\"ab-card c-folio-card\" link=\"https:\/\/www.arm.com\/blogs\/blueprint\/optimizing-data-center\" data-post_id=\"2667\">\n  <ads-card-image slot=\"image\" sr-label=\"Arm-powered Data Centers Optimized for Cost and Efficiency\" data-psrsrc=\"https:\/\/www.arm.com\/blogs\/blueprint\/wp-content\/uploads\/2020\/07\/datacenter-640x288.jpg\" src=\"https:\/\/www.arm.com\/blogs\/blueprint\/wp-content\/uploads\/2020\/07\/datacenter-640x288.webp\" class=\"u-bg-position-center\" effect=\"ken-burns\"><\/ads-card-image>\n  <ads-card-content slot=\"content\" class=\"ab-folio-icon__wrapper\">\n    <span class=\"ab-folio-icon\">\n      <img loading=\"lazy\" decoding=\"async\"  src=\"https:\/\/www.arm.com\/blogs\/blueprint\/wp-content\/themes\/cylogy-arm\/assets\/images\/ab-folio-article.svg\" style=\"height: 100%; width: 100%;\" alt=\"icon\">\n    <\/span>\n    <div class=\"u-display-grid u-gap-1 u-height-100 ab-folio-content\">\n      <div class=\"u-flex u-flex-row u-flex-wrap u-margin-top-1\/2 ab-folio-tab__wrapper\">\n                <div class=\"c-tag ab-card-tag ab-card-tag-auto u-margin-right-1\/2 u-margin-bottom-1\/2\" level=\"secondary\" size=\"small\" data-bgbymeta=\"#00c1de;\">HPC<\/div>\n                <div class=\"c-tag ab-card-tag ab-card-tag-auto u-margin-right-1\/2 u-margin-bottom-1\/2\" level=\"secondary\" size=\"small\" data-bgbymeta=\"#00c1de;\">Infrastructure<\/div>\n                <div class=\"c-tag ab-card-tag ab-card-tag-auto u-margin-right-1\/2 u-margin-bottom-1\/2\" level=\"secondary\" size=\"small\" data-bgbymeta=\";\">Reports<\/div>\n              <\/div>\n      <h2 class=\"c-heading-3 u-margin-top-1\/2 u-margin-bottom-0\">Arm-powered Data Centers Optimized for Cost and Efficiency<\/h2>\n      <div class=\"u-flex u-align-items-center\">\n                <img loading=\"lazy\" decoding=\"async\"  data-psrsrc=\"https:\/\/www.arm.com\/blogs\/blueprint\/wp-content\/uploads\/2019\/10\/mohamed.jpeg\" src=\"https:\/\/www.arm.com\/blogs\/blueprint\/wp-content\/uploads\/2019\/10\/mohamed-100x100.webp\" class=\"ab-folio-avatar\" alt=\"avatar\">\n        <div class=\"u-flex u-flex-column u-margin-1\">\n          <span>13th July 2020<\/span>\n          <span><strong>Mohamed Awad, Arm<\/strong><\/span>\n        <\/div>\n      <\/div>\n    <\/div>\n  <\/ads-card-content>\n<\/ads-card>\n<ads-card class=\"ab-card c-folio-card\" link=\"https:\/\/www.arm.com\/blogs\/blueprint\/neoverse-nvidia-grace\" data-post_id=\"6936\">\n  <ads-card-image slot=\"image\" sr-label=\"Arm Neoverse NVIDIA Grace CPU Superchips: Setting the Pace for the Future of AI\" data-psrsrc=\"https:\/\/www.arm.com\/blogs\/blueprint\/wp-content\/uploads\/2022\/03\/hero_IMG_1940X980-640x323.png\" src=\"https:\/\/www.arm.com\/blogs\/blueprint\/wp-content\/uploads\/2022\/03\/hero_IMG_1940X980-640x323.webp\" class=\"u-bg-position-center\" effect=\"ken-burns\"><\/ads-card-image>\n  <ads-card-content slot=\"content\" class=\"ab-folio-icon__wrapper\">\n    <span class=\"ab-folio-icon\">\n      <img loading=\"lazy\" decoding=\"async\"  src=\"https:\/\/www.arm.com\/blogs\/blueprint\/wp-content\/themes\/cylogy-arm\/assets\/images\/ab-folio-article.svg\" style=\"height: 100%; width: 100%;\" alt=\"icon\">\n    <\/span>\n    <div class=\"u-display-grid u-gap-1 u-height-100 ab-folio-content\">\n      <div class=\"u-flex u-flex-row u-flex-wrap u-margin-top-1\/2 ab-folio-tab__wrapper\">\n                <div class=\"c-tag ab-card-tag ab-card-tag-auto u-margin-right-1\/2 u-margin-bottom-1\/2\" level=\"secondary\" size=\"small\" data-bgbymeta=\"#00c1de;\">Cloud<\/div>\n                <div class=\"c-tag ab-card-tag ab-card-tag-auto u-margin-right-1\/2 u-margin-bottom-1\/2\" level=\"secondary\" size=\"small\" data-bgbymeta=\"#00c1de;\">Edge<\/div>\n                <div class=\"c-tag ab-card-tag ab-card-tag-auto u-margin-right-1\/2 u-margin-bottom-1\/2\" level=\"secondary\" size=\"small\" data-bgbymeta=\"#00c1de;\">HPC<\/div>\n              <\/div>\n      <h2 class=\"c-heading-3 u-margin-top-1\/2 u-margin-bottom-0\">Arm Neoverse NVIDIA Grace CPU Superchips: Setting the Pace for the Future of AI<\/h2>\n      <div class=\"u-flex u-align-items-center\">\n                <img loading=\"lazy\" decoding=\"async\"  data-psrsrc=\"https:\/\/www.arm.com\/blogs\/blueprint\/wp-content\/uploads\/2019\/12\/bergey.jpg\" src=\"https:\/\/www.arm.com\/blogs\/blueprint\/wp-content\/uploads\/2019\/12\/bergey-100x100.webp\" class=\"ab-folio-avatar\" alt=\"avatar\">\n        <div class=\"u-flex u-flex-column u-margin-1\">\n          <span>22nd March 2022<\/span>\n          <span><strong>Chris Bergey, Arm<\/strong><\/span>\n        <\/div>\n      <\/div>\n    <\/div>\n  <\/ads-card-content>\n<\/ads-card>\n        <\/div>\n        <div class=\"c-col u-flex u-align-items-center u-justify-content-center u-margin-top-3 u-margin-bottom-2\">\n                <\/div>\n      <\/div>\n    <\/div>\n  <\/section><div style=\"width:100%;max-width: 1050px;\"><div class=\"ab-blog-content u-justify-content-center u-margin-left-1 u-margin-right-1 u-margin-top-2\"><div class=\"c-container\">","protected":false},"excerpt":{"rendered":"<p>The future of infrastructure needs the\u00a0performant and power-efficient compute foundation built on Arm Neoverse.<\/p>\n","protected":false},"author":127,"featured_media":7599,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[2],"tags":[],"primary_tags":[4313,4307,4322,4331],"secondary_tags":[4351,4373],"acf":[],"_links":{"self":[{"href":"https:\/\/www.arm.com\/blogs\/blueprint\/wp-json\/wp\/v2\/posts\/7596"}],"collection":[{"href":"https:\/\/www.arm.com\/blogs\/blueprint\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.arm.com\/blogs\/blueprint\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.arm.com\/blogs\/blueprint\/wp-json\/wp\/v2\/users\/127"}],"replies":[{"embeddable":true,"href":"https:\/\/www.arm.com\/blogs\/blueprint\/wp-json\/wp\/v2\/comments?post=7596"}],"version-history":[{"count":27,"href":"https:\/\/www.arm.com\/blogs\/blueprint\/wp-json\/wp\/v2\/posts\/7596\/revisions"}],"predecessor-version":[{"id":7663,"href":"https:\/\/www.arm.com\/blogs\/blueprint\/wp-json\/wp\/v2\/posts\/7596\/revisions\/7663"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.arm.com\/blogs\/blueprint\/wp-json\/wp\/v2\/media\/7599"}],"wp:attachment":[{"href":"https:\/\/www.arm.com\/blogs\/blueprint\/wp-json\/wp\/v2\/media?parent=7596"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.arm.com\/blogs\/blueprint\/wp-json\/wp\/v2\/categories?post=7596"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.arm.com\/blogs\/blueprint\/wp-json\/wp\/v2\/tags?post=7596"},{"taxonomy":"primary_tags","embeddable":true,"href":"https:\/\/www.arm.com\/blogs\/blueprint\/wp-json\/wp\/v2\/primary_tags?post=7596"},{"taxonomy":"secondary_tags","embeddable":true,"href":"https:\/\/www.arm.com\/blogs\/blueprint\/wp-json\/wp\/v2\/secondary_tags?post=7596"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}